Our Winners | 2021 Women in Content Marketing Awards

Photos of the finalists of the Women in Content Marketing Awards

Updated: 9/21/21 3:30pm

Congratulations to our winners!

Iman Isla Bashir, Founder, Craftly.AI
Brittany Manchisi, Content Strategist, Global Markets, IBM

Kristen Geil, Freelance Writer & Chief Content Officer, aSweatLife
Michelle Jackson, Freelance Writer & Online Business Coach, Michelle is Money Hungry

Fatima Zaidi, Founder, CEO, Quill Inc.
Betty Wong Ortiz, Director of Marketing Content Strategy, Dropbox
Christina Westbrook, Editor in Chief, Brand Publishing & Content Strategy, Dell Technologies

Katie Jansen, Chief Marketing Officer, AppLovin
Bethany Hale, Chief Marketing Officer, Cedar

Caroline Tell, Editorial Director, HATCH Collection
Colleen Stauffer, Global Head of Creator Marketing, Pinterest
Ellen Gerstein, Senior Director, Content and Employee Engagement, Pfizer
Layne Bernstein, Content Strategist, Rothy’s
Nekasha Pratt, VP of Marketing, HarperCollins Publishers
Robin Bennefield, Editorial Director, Content Marketing, Marriott
Stacie Dauffenbach, Director, Digital Brand & Content Marketing, ADT
Stephanie Reid-Simons, Senior Director, Content Strategy, Zillow

Today, we’re excited to announce the finalists of the 2021 Women in Content Marketing Awards across the five categories — WICMA Content Marketer of the Year, Marketing Leader of the Year, Rising Star, Pivot, and Freelance Excellence, and You’ll find the full list of finalists below!

The winners of the 2021 Women in Content Marketing Awards will be announced at WICMA Connect, Tuesday, September 21, 2–3 PM ET. We hope you’ll join us to hear who took those top spots and stay for an incredible opportunity to meet and network with inspiring women in content marketing. You can sign up here to attend.

2021 Women in Content Marketing Awards Finalists

WICMA Content Marketer of the Year

  • Caroline Tell, HATCH Collection / Babe
  • Christina Kelleher, Bose
  • Colleen Stauffer, Pinterest
  • Courtney Colwell, American Express
  • Ellen Gerstein, Pfizer, Inc.
  • Erica Chan, Alibaba.com
  • Jennifer Clemente, IBM
  • Kelly Johnson, Udacity
  • Layne Bernstein, Rothy’s
  • Lorraine Lee, Prezi
  • Nekasha Pratt, HarperCollins Publishers
  • Robin Bennefield, Marriott International
  • Sharon Harris, Jellyfish
  • Shelagh McGrogan, Royal Bank of Canada
  • Stacie Dauffenbach, ADT
  • Stephanie Reid-Simons, Zillow

Marketing Leader of the Year

  • Michelle Wong, Sprinkles
  • Cindy Davis, Bed Bath and Beyond
  • Pamela Forbus, Pernod Ricard
  • Katie Jansen, AppLovin
  • Bethany Hale, Cedar
  • Jane Prior, Vita Coco


  • Alison Jarris, Salesforce
  • Betty Wong Ortiz, Dropbox
  • Christina Westbrook, Dell Technologies
  • Fatima Zaidi, Quill Inc.
  • Katie Bogda, IBM

Rising Star

  • Bella Mello, Canvas Ventures
  • Brittany Manchisi, IBM
  • Iman Isla Bashir, Craftly.AI
  • Lee Ann Antuna, Twitter
  • Naba Ahmed, Prezi

Freelance Excellence

  • Marcia Layton Turner
  • Arestia Rosenberg
  • Kristen Geil
  • Miranda Marquit
  • Amy Ragland
  • Michelle Jackson

Congratulations to all of our WICMA Finalists!



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Women in Content Marketing Awards

Women in Content Marketing Awards


WICMA recognizes the outstanding work of inspiring women, spotlightling specific achievements and ways that these marketers have positively impacted others.